ABOUT

MARK IT.  : SMALL BUSINESSES + BIG IDEAS
 
Image from Cartoon Stock
 
 
 
Even as a marketer, I can honestly say that I hate watching commercials. I’m sick of them.

Watching TV? Oh okay, a commercial.
On YouTube? Oh, look... It’s the same commercial I just saw on TV
Listening to the radio? Really, I get it!

I don’t mind the ‘commercialization’ (or whatever critics call it these days of our society), but I can’t stand that it’s the same kind of commercial every time. And it’s not just on TV: print ads, brochures, flyers- they’re all starting to look the same. People are getting tired and it’s ruining the whole purpose of marketing. Someone’s gotta do something about it.

So, I started this blog.  It’s sort of a mix between a ‘marketing diary’ (if anyone has those…) and a resource for small businesses to get their creative juices flowing. It’ll work something like this
1.       I’ll see something really cool
2.       I’ll post it up on here
3.       You, the small business owner, will read it
4.       (Optional but recommended!) You will post an idea on how you’re organization can incorporate it


Or at least I hope so! It’s not much right now – it took me two weeks of scrolling around to figure out  that the “New Post” button was on the main page- but I really hope that it grows. And that it helps the small businesses, high school clubs, charities, and everyone else reading it grow, too.